TY  - GEN
AU  - Kotler, Philip
AU  - Armstrong ,Gary 
TI  - Principles of marketing
SN  - 97802733752431
U1  - 658.8 
PY  - 2012///
CY  - New York
PB  - Pearson Education
KW  - MANAGEMENT
KW  - MARKETING
KW  - MANAGEMENT OF DISTRIBUTION
KW  - HETC
UR  - www.pearsoned.com
ER  -